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Can You Afford to Drop the Yellow Pages?

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Kirkpatrick Creative, an advertising agency representing law firms, says probably not. Not surprisingly, it seems that print yellow page phone books still work. Usually, when a new form of media arrives on the scene, it doesn’t replace another form of media but just adds another dimension. One caveat is that I’m not sure how long […]

The post Can You Afford to Drop the Yellow Pages? appeared first on Lawyer Advertising Blog.


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